UDC 791.43:316.77 Borys Liepshov Ukrainian National Tchaikovsky Academy of Music, Kyiv.ORCID ID 0009-0000-4237-1254 DOI: https://doi.org/10.37627/2311-9489-27-2025-1.171-185 Keywords: audiovisual work, blockbuster, concept, motion picture, project, film, finances. Abstract. The purpose of this article is to analyze the representation of the blockbuster as the main audiovisual work of contemporary mass culture. The methodological foundation is based on cultural…Continue reading Representation of the blockbuster as the main audiovisual work of contemporary mass culture
Category: Vol 27 No 1 (2025)
The Culturology Ideas, Volume 27 No 1 (2025)
Primary sound components as the basis of the imagery structure of the film
UDC 791.634:778.534.4](045) Oksana But «KROK» University of Economics and Law, Kyiv.ORCID ID 0000-0003-2402-9433 DOI: https://doi.org/10.37627/2311-9489-27-2025-1.158-170 Keywords: sound effects, Foley, sound design, recurrent noise, Foley artist, Foley editor, sound-visual imagery. Abstract. The article examines sound effects, recurrent noise, Foley (in post-production filmmaking), repetitive noises as leitmotifs (riff, pattern), their functional and synchronous involvement in the sound-noise…Continue reading Primary sound components as the basis of the imagery structure of the film
Things that allure, or semiotic indeterminacy of the design component in visual images
UDC 7.05:[659.118:159.954.2-028.22:81’22:165.412 Vadym Shynkarov Kyiv National University of Technologies and Design, Kyiv.ORCID ID 0009-0001-8395-7873 DOI: https://doi.org/10.37627/2311-9489-27-2025-1.136-145 Keywords: visual images, design message, seductive, communicativeness, semiotic indeterminacy, subconscious. Abstract. This article explores a special aspect of design messages, defined as “seductive”. The concept is positioned as the vanguard of design communication – an irrational, emotional “hook” that…Continue reading Things that allure, or semiotic indeterminacy of the design component in visual images
The features of Ukrainian film dramaturgy of the early 21st century
Oles Yanchuk Kyiv National I. K. Karpenko-Kary Theatre, Cinema and Television University, Kyiv.ORCID ID 0009-0004-7108-1802 DOI: https://doi.org/10.37627/2311-9489-27-2025-1.127-135 Keywords: cinema, film dramaturgy, film script, plot, director. Abstract. This article examines the features of Ukrainian film dramaturgy of the early 21st century from the point of view of cultural studies. Using the example of such films as:…Continue reading The features of Ukrainian film dramaturgy of the early 21st century
Ukrainian alternative electronic scene: organization, management, and international integration
UDC 792.05-028.27(=161.2):005 Oles Zazulin Vasyl Stefanyk Precarpathian National University, Ivano-Frankivsk.ORCID ID 0009-0002-1538-7546 DOI: https://doi.org/10.37627/2311-9489-27-2025-1.119-126 Keywords: Ukrainian electronic scene, underground raves, music event management, promoters and clubs. Abstract. The article examines the management practices of the Ukrainian alternative electronic music scene as a multi-level system for organizing cultural events, managing communities, and supporting artists. It analyzes…Continue reading Ukrainian alternative electronic scene: organization, management, and international integration
The significance of the creative activity of the choreographer and teacher Alla Rubina
Yeva Kovalenko Subsidiary enterprise “Kyiv Choreographic College”, Kyiv.ORCID ID 0000-0002-9731-4668 DOI: https://doi.org/10.37627/2311-9489-27-2025-1.103-118 Keywords: choreographer, Alla Rubina, choreography, theater, drama theater, Jewish theater, modern choreography, Ukrainian ballet. Abstract. The article deals with the creative path of the outstanding modern choreographer Alla Rubina, teachers, who formed her personality and worldview. Some of A. Rubina’s landmark productions are…Continue reading The significance of the creative activity of the choreographer and teacher Alla Rubina
Activities of the Kyiv ten-year Music School named by M. Lysenko of the 1950s and 1960s in the context of the development of Ukrainian piano art
Yurii Zubai R. Glier Kyiv Municipal Academy of Music, Kyiv.ORCID ID 0000-0003-1475-8368 DOI: https://doi.org/10.37627/2311-9489-27-2025-1.88-102 Keywords: music education, Ukrainian piano art, Kyiv piano school. Abstract. The main aim of the article is to describe the activities of the Kyiv ten–year Music School named after M. Lysenko in the 1950s and 1960s in the context of the…Continue reading Activities of the Kyiv ten-year Music School named by M. Lysenko of the 1950s and 1960s in the context of the development of Ukrainian piano art
The unspeakable in cinema. The art of representing trauma and its impact on audience perception
Alla Demura I.K. Karpenko-Karyi Kyiv National University of Theatre, Cinema and Television, Kyiv.ORCID ID 0000-0002-5409-0836 DOI: https://doi.org/10.37627/2311-9489-27-2025-1.70-87 Keywords: representation of trauma, collective memory, silence, Ukrainian cinema, narrative, symbol, director, actor, emotional impact of the film, documentary testimony. Abstract. The article analyzes cinematographic strategies for representing traumatic experience and their impact on the viewer. The focus…Continue reading The unspeakable in cinema. The art of representing trauma and its impact on audience perception
On the question of cinematograph as a “soft power” in the context of the Russian — Ukrainian war
Oles Sanin Modern Art Research Institute of the National Academy of Arts of Ukraine, Kyiv.ORCID ID 0009-0000-2225-187X DOI: https://doi.org/10.37627/2311-9489-27-2025-1.60-69 Keywords: Ukrainian cinematograph, “soft power”, Russian–Ukrainian war, national identity, documentary, cultural diplomacy. Abstract. In the article the role and potential of the Ukrainian cinematograph as a tool of a “soft power” in the context of the…Continue reading On the question of cinematograph as a “soft power” in the context of the Russian — Ukrainian war
The evolution of social posters: new challenges in the digital age
UDC: 316.77:659.133.82:004 (477) Yurii Sosnytskyi O.M. Beketov National University of Urban Economy in Kharkiv, Kharkiv.ORCID ID 0000-0003-2463-6903 DOI: https://doi.org/10.37627/2311-9489-27-2025-1.17-29 Keywords: social posters, digital media, activism, visual communication, interactivity, copyleft, poster design evolution. Abstract. The social poster has always occupied an important place in society, reflecting its culture, economic trends and worldview. It served as a…Continue reading The evolution of social posters: new challenges in the digital age