UDC 792.02+791.61 Tetiana Mykhailova Kyiv National University of Culture and Arts, Kyiv.ORCID ID 0000-0003-1332-4568 DOI: https://doi.org/10.37627/2311-9489-24-2023-2.170-178 Keywords: Cultural expansion, clothing design, Olympic ceremonial costume, vestimentary traditions, artistic and informational identification. Abstract. The issue of national identity, in particular visual identification, requires considerable attention in the direction of the conformity of the declared sign or their…Continue reading The relevance of study of visual identification of the Olympic ceremonial costume of the national team of Ukraine: the question of cultural expansion